Assistant Manager / Manager (Traffic Acquisition and User Growth ) - EDigest
Responsibilities
- In charge of growing paid subscription, including pricing strategy, and lead the execution of different promotions to drive paid subscription growth, including social media, SEM, display advertising etc.
- Grow and monitor website and app traffic: Implement strategies to increase overall traffic to the EDigest digital platforms, including the website and mobile app. Regularly analyze traffic patterns, user engagement metrics, and conversion rates to identify areas for improvement and optimize user acquisition and retention strategies.
- SEO Strategy and Implementation: Develop and execute a comprehensive SEO strategy to improve organic search rankings and drive qualified traffic to the company’s website and app. This includes conducting keyword research, optimizing on-page elements, improving site architecture, building high-quality backlinks, and monitoring SEO performance across various search engines.
- Plan and execute various promotions, track promotion effectiveness, optimize the result, and modify the promotions. The position should be able to improve the cost per acquisition, and select the most effective format to use.
- User experience enhancement: work on tracking and analysis on user experience in both our app, mobile & website, and provide findings on how to improve the experience for stickiness and content consumption.
- Consumer database: in charge of building consumer database and segmentation.
- You will be involved in tactical projects related to data, audience segmentation, conversion from time to time.
Requirements
- 3-5 years proven experience in digital analytics and traffic growth strategies, with a strong understanding of tools like Google Analytics, AppsFlyer, or similar platforms for tracking and analyzing website and app performance metrics.
- Extensive SEO experience with a proven track record of improving search engine rankings and organic traffic
- Proficiency in keyword research and analysis using tools like SEMrush, Ahrefs, or Moz, Google Search Console etc.
- Understanding of SEO best practices and ability to stay updated with the latest search engine algorithm changes
- Good numerical sense and data analysis ability. Able to drive insight and actions from data.
- Good presentation and communications skills, and able to present data and findings and define next steps
- Resourceful and proactive
- Strong curiosity, problem-solving and analytical skills, initiative, and ability to work independently within a small team structure
We offer competitive salary and benefits package( 5 days work, 14 days AL up, birthday leave, medical & dental insurance) with great opportunity for career development to the successful candidate.
Please send your detailed resume and expected salary to us by clicking 「Apply Now」 (please put position applied on subject line)
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
Business Development Manager/Assistant Manager (China Solutions & Partnerships)
Job Highlight:
We seek a dynamic and results-driven Business Development Manager/Assistant Manager to join New Media Group. You will play two pivotal roles: driving revenue growth on our China solution/products and spearheading the development of new partnerships to propel business growth.
Key Responsibilities:
1.China Advertising Solutions :
- Act as the primary point of contact for China advertising solutions, working closely with the sales team to promote and sell our advertising products.
- Develop and execute strategies to identify and secure new clients within China, driving sales and revenue growth.
- Understand client needs and tailor advertising solutions to meet their business objectives.
- Provide ongoing support and guidance to the sales team, ensuring they have the tools and knowledge to sell our products effectively.
- Monitor market trends and competitor activities to identify new opportunities for growth and innovation in our advertising offerings.
- Explore and develop new client relationships for revenue growth.
2. Partnership Management :
- Identify, approach, and negotiate with potential partners that align with the company’s strategic goals and can contribute to revenue growth.
- Build strong relationships with existing and new partners, ensuring mutual benefits and long-term collaboration.
- Develop partnership agreements and manage the execution of joint initiatives to maximise business outcomes.
- Collaborate with internal stakeholders to integrate partner offerings into our product portfolio and marketing strategies.
- Track and analyse the performance of partnerships, providing regular reports to senior management and recommending improvements where necessary.
Qualifications and Skills:
- Bachelor’s degree in business, marketing, communications, or a related field.
- 5+ years of experience in business development, sales, or partnership management, preferably within the advertising or media industry.
- Proven track record of successfully selling advertising solutions and managing client relationships.
- Strong understanding of the China market, with existing contacts and networks being highly desirable.
- Excellent communication and interpersonal skills, with the ability to build and maintain strong relationships with internal teams and external stakeholders.
- Creative and versatile, with the ability to identify innovative business opportunities.
- Ability to think strategically and execute effectively, focusing on achieving business growth.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Ability to work collaboratively in a cross-functional environment and manage multiple projects independently
- Proficiency in Google Workspace and Knowledge of Canva/Photoshop is a plus
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
Associate Account Director/ Account Manager - Weekend Weekly/ EDigest
We are a team under New Media Group 新傳媒集團 that runs a lifestyle platform Weekend Weekly 新假期 and a financial brand Economic Digest 經濟一週. Each of our brands include a website, APP, social media, and e-commerce / paid subscription channel.
We are planning a lot of new initiatives, hence we look for people that are keen to work together to rejuvenate the brand and our business, passionate about digital and creativity, and resourceful in solving problems.
Responsibilities
- Business Development: develop new business for cross-platform initiatives and campaigns, including proposal preparation and idea presentation.
- Maintain an engaging relationship with clients and agencies. Work closely with clients and agencies to launch brand campaigns and conversion-base projects in our finance and business channels.
- Client Servicing: Have the sensitivity to understand clients’ marketing needs and be able to propose suitable solutions. Able to grow a client and build client relationship for continuous revenue streams.
- Project Management: Manage clients’ projects including defining deliverables, schedule and setting milestones, resources planning, coordinating internal resources, expectation management, launch, KPI tracking and post-campaign evaluation, etc.
Requirements
- 6+ years experience in client servicing. Knowledge on banking and finance / food and lifestyle brands, either agency side or in-house digital marketing will be an advantage.
- Good project management skills, able to well handle different parties, solve conflicts, and coordinate under tight deadlines.
- Good presentation skill. Able to develop and deliver a strategic pitch. Good communication skills in both English and Chinese.
- Strong interpersonal skills that are able to work well with clients, media agencies and creative content teams.
- Self-motivated showing strong sense of ownership and able to work under pressure.
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
Senior Editor, Beauty (Beauty & Lifestyle 美妝編輯) - More
Job Nature :
- Generate ideas for beauty articles and features
- Edit creative content for beauty related articles and columns
- Conduct shooting for beauty related videos
- Collaborate with related stakeholders e.g. sales, clients and editorial division
- Represent More to participate in social media, video, and branded content campaigns as well as social and business event
- Build and maintain relationships with beauty PRs, to drive business opportunities for future beauty project
- Represent More to participate in beauty press events and create related IG content
- Create beauty related content on More IG and FB
Characters / Qualifications:
- Bachelor degree holder or above
- 3 to 5 years in beauty reporting and editing related experience
- Digital and online knowledge
- Good understanding of multimedia industries
- Good communication skills, creative and good team-player
- Positive, Energetic and Team-oriented
- Well-organized
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
Content Manager (Business & Finance) - EDigest
This role will in charge of website content, and meeting the web traffic KPI. Hence experience in driving website traffic is crucial, with the sensitivity in picking the right trending topic, put in the right angle to create high views content related to our brand is crucial. Basic business and finance understanding is necessary, but very hardcord indepth finance knowledge is not a must.
Responsibilities
- Responsible for website content, and meeting the web traffic KPI
- Content development and online articles for our business and finance website. In charge of traffic driving content including social media feeds, eDM, web pushes etc.
- Research, create and edit content with SEO approach on various topics along finance / investment / property / banking / SME / management & leadership / career development.
- Maintain accuracy of content on a daily basis through CMS to ensure content updates.
- You will also in charge of website maintenance and enhancement, new feature development, and also campaigns run on the website e.g. Investment Outlook
- Blogger/freelancers management: Liaise with bloggers and freelancers to provide quality content that fit for our brands
- Ensure content produced meets editorial and brand guidelines.
Requirements
- 5+ years of experience in digital content development, with experience in finance / investment / property / banking / SME / management & leadership / brand story (at least 2+ topic nature).
- Able to create content that drives traffic and engagement along the finance and business scope
- Good language ability, good writing and editing skills.
- Familiar to web traffic analytics and SEO is a must. Able to identify the reasons for traffic patterns and derive follow up actions is important.
- Responsible, with initiative, and able to work under deadlines
- Tactful people skills as the role need to work with different internal teams and also columnists and bloggers.
- Candidate with more experience will be considered as 「Content Manager」
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
Senior Videographer (Beauty & Lifestyle 美妝) - More
Job Nature:
- Handle advertising video production/ photography on social media content and website
- Capable to handle video shooting, photo shooting, model shooting & editing
- Passionate and committed to explore latest video trends (eg. IG reels, short video.)
- Involve in different aspects of production, from brainstorming to researching and designing of video content
- Assist in ad – hoc & outdoor duties as assigned
Characters / Qualifications:
- Diploma or above
- Minimum 2 years video production experience
- With good sense of graphic, editing and shooting is an advantage
- Positive working attitude and detail minded
- Willing to work overtime and under pressure
- Immediate available is highly preferred
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
Creative Director/ Creative Manager - Madame Figaro
Job Nature:
- Responsible to pitch new ideas and prepare creative proposal to clients in various project nature including social media project, online campaign and video production
- Create and execute creative design & marketing strategy for client’s project
- Lead creative team daily routine and manage the internal resource of creative team
- Responsible to manage editorial team to deliver visuals and copywriting on projects for brands across all digital marketing channels such as Facebook, Instagram and website
- Supervise the creation and production of visual assets, including images, illustrations, videos, and animations, that are engaging, on-brand, and optimized for social media platforms
- Lead the design process from concept development to final execution, ensuring all visual assets are delivered on time
- Coordinate with freelancer, including videographer, photographer & set designer for client’s project
Requirements :
- Bachelor’s degree over 5 years experience in advertising/digital/social media agency
- Experience in copywriting, script writing, video production, advertising projects
- Experience in digital channels including website articles, FB and IG platforms is a plus.
- Experience in video production or project management.
- Love digital and social channels. Stay up-to-date to social trends, popular culture, hot topics, and emerging digital technology
- Good team player and positive attitude with proper interpersonal skills and a strong sense of ownership and accountability
- Well-organized, attention to details and follow through execution
- Knowledge in Photoshop, Illustrator, Premium, After effect etc.
- Candidate will less experience will be considered as Creative Manager
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
Videographer & Multimedia Designer - Madame Figaro
Roles and Responsibilities :
- Researching, developing and producing multimedia work for use on website, social, presentations, and for interactive displays and exhibits
- Handle and responsible for video editing, including image or video graphic design and motion graphic
- Work collaboratively with internal and external partners from pre-production, live production, post-production
- Create graphic design, animation, visual effects, motion graphics and short form videos
- Create editorial and sales project mock-ups based on scope of project
- Create online promotional materials as needed
- Create and edit multimedia content (graphic design, animation, visual effects, motion graphics and short form videos) coordination with producers and content director
Characters / Qualifications:
- Degree in Design, Fine Arts or related field is a plus
- Proven 2 year relevant experience or above
- A strong portfolio of illustrations or other graphics
- Familiarity with design software and technologies (such as InDesign, Illustrator, Photoshop, Premiere Pro, Canva & Aftereffects would be a plus)
- Good knowledge of social media trends and digital user experiences
- A keen eye for aesthetics and details
- Excellent communication skills
- Ability to work methodically, independently and meet deadlines
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
*Business Development Manager - SSwagger
This role is responsible for SSwagger business & strategic products’ development, in order to drive BUs business performance by developing brand & products.
Job Nature:
- Initiate and implement strategies, campaigns / programs to raise strategic products, such as SSwagger ‘s brand awareness and increase members acquisition
- Explore new business opportunities, reach out and line up business partnerships with external parties
- Responsible for product’s functional development
- In charge of network / community building and development
- Work closely with internal divisions, including content, sales and account servicing team to deliver satisfactory projects’ performance
Characters / Qualifications:
- Degree holder with min. 5 years related experience
- Business development/ account servicing background in advertising agency or digital agency will be an advantage
- Experience in marketing planning and execution in beauty area is a plus
- Resourceful and creative
- Well-organized, attention to details and follow through execution
- Strong interpersonal skills and good project management skill
- Self-motivated, showing strong sense of ownership and able to work under pressure
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
New Media Group Graduate Trainee Program 2024 - Written Test (Part 3)
Part 3: Data Analysis 25 mins
背景：新傳媒作為數碼媒體公司，為不同客戶提供廣告方案，而Affiliate marketing（聯盟營銷）便是其中一種，我們會透過撰寫文章為合作夥伴平台引流從而增加該平台的銷售金額，譬如我們會撰寫旅遊相關的文章為KK day等平台增加訂單量。
請根據表格資料回答試卷問題https://docs.google.com/spreadsheets/d/1dEmeyQ5auaw7_GGgB8kmLnEOTOBvGJwj/edit#gid=1379142173
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